The ITC Avant Garde Gothic is a font family that is purely based on the logo font originally used in the Avant Garde magazine. Devised by Herb Lubalin, the logo concept and its comrade headline typeface, the font was transformed into a full-fledged typeface. The condensed fonts were then drawn by Ed Benguiat in 1974.
The original designs comprised of a version for setting headlines and another one for text copy. But in the initial digitization, just the text design was chosen. The alternate characters and ligatures were not included.
The font family consists of about 5 weights.
Download ITC Avant Garde Gothic font
ITC Avant Garde Gothic font detail
Foundry: Herb Lubalin, Tom Carnase, Edward Benguiat, André Gürtler, Erich Gschwind, Christian Mengelt
Released: Jan 1, 2000
Price: $26–$360